Run a visually-driven Pinterest contest to grow your audience, engage followers, and collect Pins, Boards, and email signups that support your marketing goals.
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Pinterest Contest Template
Run a visually-driven Pinterest contest to grow your audience, engage followers, and collect Pins, Boards, and email signups that support your marketing goals.
Use Pin or Board submission actions to inspire creativity and gather insights into what content your Pinterest audience finds most valuable.
What This Template Does
This template allows you to run an engaging Pinterest contest that drives users to complete valuable actions such as submitting Pins, following your profile, selecting Boards, and subscribing to your newsletter. It is a great way to boost your Pinterest presence while growing your email list and connecting with your visual audience.
Template Features
- Accepts entries through Pinterest Pins and Board submissions
- Includes profile visit actions to increase followers
- Builds your list with Pinterest-specific newsletter opt-ins
- Encourages referrals through Viral Share
- Supports embedded or hosted giveaway installation
Benefits of This Template
- Increases your Pinterest visibility with actionable engagement
- Collects visual content ideas directly from your audience
- Converts Pinterest followers into email subscribers
- Works great for seasonal, product, or inspiration-based campaigns
- Encourages social sharing and helps identify loyal advocates
Who Should Use It
This template is ideal for:
- Brands running a Pinterest contest to boost followers or traffic
- Creators or marketers sourcing visual UGC
- Retailers promoting products through visual storytelling
- Teams building awareness for new collections or campaigns
Integration Support
You can connect this template with:
- Allow entry using Pinterest login or interaction
- Send users to your Pinterest profile to increase followers
- Collect user-submitted Pins
- Let users choose a Board to showcase their theme or style
- Enable viral sharing and referrals with bonus entries
Official Gleam Resources
Frequently Asked Questions
Use contests, profile actions, and repins to grow your Pinterest account. Click to learn how Gleam helps increase visibility and engagement.
Run a contest that collects Pins or board submissions. Click to see how Gleam helps you gather content for your Pinterest boards.
Only use customer photos if you have permission. Click to learn how Gleam helps collect and manage content rights.
Integrations
Help
See allSimilar Templates
See allHow to Set Up Your Pinterest Contest
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Select the Pinterest Contest Template
Use this pre-configured layout to start collecting Pins, Boards, and follower engagement.
➡ Use this Pinterest contest template -
Add a Prize That Appeals to Your Pinterest Audience
Choose something visual and relevant to your campaign—such as decor, DIY kits, or fashion accessories. -
Enable Pinterest Entry Actions
Let users enter by connecting Pinterest, submitting Pins or Boards, and visiting your profile.
➡ Configure Pinterest entry methods -
Customise the Contest Look and Copy
Match your branding and visual theme with creative language, images, and colour schemes.
➡ Customise your campaign appearance -
Encourage Social Sharing for Bonus Entries
Allow participants to refer friends and earn more chances to win with Viral Share.
➡ Set up referral sharing actions -
Publish on Pinterest, Your Website, and Social Channels
Promote via Pins, stories, email newsletters, and embed it on a blog or product page.
➡ Install the contest widget or use a hosted link -
Pick a Winner and Share Highlights
Select winners manually or randomly, and use Pin submissions as content for future campaigns.
➡ Draw a winner and finalise your contest
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Run a visually-driven Pinterest contest to grow your audience, engage followers, and collect Pins, Boards, and email signups that support your marketing goals.