Looking for a fresh way to connect with your target audience and drive real results on social? Use this Gleam template to grow your Facebook Messenger subscriptions by offering an enticing Facebook giveaway.
Looking for a fresh way to connect with your target audience and drive real results on social? Use this Gleam template to grow your Facebook Messenger subscriptions by offering an enticing Facebook giveaway.
Participants enter by subscribing to your Messenger list — allowing you to reach them with personalised messages, promotions, and content updates.
With high visibility and open rates, Messenger is one of the most powerful tools for marketers — yet it's often underused. This template makes it easy to engage fans, drive sales, and keep your leads warm using a channel they already trust.
💬 Messenger subscribers are more likely to open and click than email recipients. Use this template to build a list you can send offers, content, and reminders to — directly in Facebook Messenger.
This template is ideal for:
Use giveaways and lead magnets to grow your Messenger audience. Click to see how Gleam helps you collect Messenger subscribers at scale.
Yes, Facebook Messenger has high open rates and click-throughs. Click to learn how Messenger can boost your marketing performance.
Share your giveaway in Messenger to drive re-engagement and bonus entries. Click to see how Gleam helps you promote through chat.
Choose the Correct Entry Action
Use the Subscribe to Messenger action as your primary conversion method
➡ Messenger subscription setup
Customise Your Campaign Text and Theme
Add Facebook-branded visuals, conversational CTAs, and highlight your gift card or prize
➡ Design your capture
Promote Your Giveaway on Facebook
Create a dedicated Facebook post with a compelling image and link to your Gleam campaign
Combine With Other Entry Methods
Add newsletter signup, social sharing, or bonus codes to increase engagement
Engage New Messenger Subscribers
Use your Messenger platform to follow up with entries and drive conversions or announcements
Announce Winners Inside Messenger or Publicly
You can message winners directly or tag them in a public giveaway post to increase visibility
➡ Announcing winners
Measure and Optimise
Track entry rates, message opens, and subscriber growth to optimise future Facebook giveaways
Looking for a fresh way to connect with your target audience and drive real results on social? Use this Gleam template to grow your Facebook Messenger subscriptions by offering an enticing Facebook giveaway.