Boost engagement and grow your YouTube channel with a fun and interactive YouTube Scavenger Hunt.
Boost engagement and grow your YouTube channel with a fun and interactive YouTube Scavenger Hunt.
This template encourages viewers to pay close attention to your YouTube videos by hiding secret entry codes within them. Participants unlock contest entries when they successfully submit the codes, which makes this campaign ideal for rewarding loyal fans and attracting new ones.
Running a YouTube scavenger hunt is a proven way to increase video views, gain more comments and subscribers, and keep your content top of mind. Viewers are motivated to watch entire videos carefully to find the codes, which leads to higher watch time, better retention, and improved positioning in YouTube search results.
Promote multiple YouTube videos by stacking several Secret Code Actions in the same campaign. This gives viewers extra entries for engaging with more of your content.
YouTube contests must follow platform policies, including disclosing official rules, offering free entry, and clearly stating YouTube is not affiliated with the promotion.
A compliant YouTube giveaway requires free entry, clear rules, and fair winner selection. Tools like Gleam help automate compliance and remove risk.
Use the YouTube subscribe link anywhere you want to increase subscribers—like in video descriptions, pinned comments, social bios, email footers, and contest CTAs.
Select the YouTube Scavenger Hunt Template in your Gleam dashboard
➡ Open the template here
Define your prize and rules (e.g., exclusive merch, shoutouts, or bundled giveaways)
➡ See our prize ideas for inspiration
Create unique secret codes for each video. Reveal them verbally, in annotations, or in your video titles and descriptions
Configure Secret Code Actions for each code, and link the related video in the action description
Release new codes over time as you upload more attention grabbing content, keeping fans engaged
Encourage social referrals with Viral Share Actions to expand reach
Promote your scavenger hunt on your channel, blog posts, social media platforms, and email campaigns
Remember to create a simple and memorable secret code, which can be easily entered into the Gleam widget. The secret code format should be in UPPERCASE and less than 20 letters.
Boost engagement and grow your YouTube channel with a fun and interactive YouTube Scavenger Hunt.